Jay Baer: Paid, Earned, or Both?
With influencer marketing moving from a nice-to-have to a need-to-have for brands, we paired with Jay Baer to analyze all sides of the topic in this report which highlights the fundamentals of paid and earned influencer marketing strategies and how to integrate each into your strategy. Read it here.
Master influencer marketing by learning how to identify targeted audiences, engage influencers, and boost organic outreach results. Read it here.
Brian Solis explains how being social and human will help you connect with Generation C: the new connected customers. Read it here.
Social data is easier to access than ever before. Thanks to this shifting landscape, CMOs now are empowered to drive overall company strategy. Read more here.
Launch A Successful Influencer Marketing Campaign By Learning Common Mistakes to Avoid
Tamara McCleary reveals what brands wished they knew about influencer marketing before getting started – and how to avoid common mistakes that can kill a campaign. View it here.
Many marketers are still confused by the difference of Paid and Earned Influence. This webinar explains why coupling both can drive increased success. View it here.
Marketers still struggle with how to approach Influencer Marketing and integrate into their efforts. This webinar shows you how to get started. View it here.
Showing ROI can be a daunting task. This webinar reviews best practices for measuring the success of your influencer marketing campaigns. View it here.
Find Your Top Influencers
Building powerful relationships starts with finding the right people. Click here to see your Top Influencers.